2017 Produce Samples Survey Show Safeness For Consumers

Tests Show Low or No Pesticide Levels in Most Fruits and Vegetables in California

By Charlotte Fadipe, California DPR

Once again, tests showed that the vast majority of fresh produce collected by the California Department of Pesticide Regulation (DPR) met national pesticide residue standards. During its 2017 survey, DPR found 96 percent of all samples had no detectable pesticide residues or were below levels allowed by the U.S. EPA.

The findings are included in DPR’s just released 2017 Pesticide Residues in Fresh Produce report.

“DPR carries out an extensive sampling of pesticides on fresh produce, and once again it shows that California consumers can be confident about eating fresh fruits and vegetables,” said Brian Leahy, Director of DPR. “California growers and farmers are adept at following our comprehensive rules to ensure produce is grown to the highest pesticide standards.”

Brian Leahy

The 2017 report is based on a year-round collection of 3,695 samples of produce from 28 different countries, including those labeled as “organic.” DPR scientists sampled produce from various grocery stores, farmers’ markets, food distribution centers, and other outlets throughout California. The produce is tested for more than 400 types of pesticides using state-of-the-art equipment operated by the California Department of Food and Agriculture.

The U.S. Environmental Protection Agency (U.S. EPA) sets levels for the maximum amounts of pesticide residue that can be present on fruits and vegetables, called a “tolerance.” It is a violation if any residue exceeds the tolerance for the specific fruit or vegetable, or if a pesticide is detected for which no tolerance has been established.

California Specific Results

More than a third of the country’s fruits and vegetables are grown in California, according to the California Department of Food and Agriculture (CDFA). In 2017 DPR found:

-About 25 percent of all produce samples tested were labeled as Californian-grown,

-About 95 percent of these samples had no residues on them or were within the legal levels,

-About 5 percent of California samples had illegal residues, including kale and snow peas. These are pesticide residues in excess of the established tolerance or had illegal traces of pesticides that were not approved for that commodity. However, none of those residues were at a level that would pose a health risk to consumers.

Other highlights from the 2017 report include:

-41 percent of all produce samples had no detectable residues at all,

-55 percent had residues detected within the legal level.

-4 percent of all the samples had pesticide residues in excess of the established tolerance or had illegal traces of pesticides that were not approved for that commodity.

2021-05-12T11:01:51-07:00January 1st, 2019|

Pest Management is Essential

The Positives of Pest Management

By Mikenzi Meyers, Associate Editor

There’s a case to be made for both organic and conventional farming, but make no mistake that they both have the same intention: safe food for human consumption. Few people know this better than Brian Leahy, chief of the Department of Pesticide Regulation in California, one of the 16 agencies under the umbrella of the California Environmental Protection Agency.

There are certain precautions that all farmers need to take to ensure our produce is of the highest quality, one of which is the use of pesticides. Leahy explained that yes, even organic growers require pesticides to protect their crop.

“They’re very different, and they go through a process,” he further added.

“When your food leaves the farm, it goes through a lot of pest management,” Leahy continued, “We’re doing it every day, so let’s acknowledge that it’s there.”

The fact is, everyone uses pesticides, whether it be in the grocery store or our very own homes, and if they are not properly managed it can lead to trouble.

“We’re all in this pest management together. Let’s start putting the resources into it so that we do it in a way we think we want,” Leahy concluded.

To find out how DPR regulates pesticide use, go here.

2021-05-12T11:01:51-07:00December 27th, 2018|

#GiveACrop Campaign Helps Consumers Understand Crop Protection

#GiveACrop: Simple Message About Crop Protection Tools

By Patrick Cavanaugh, Editor

Sarah Macedo is the communications manager for CropLife America, a trade association that assists and advocates for their members, based in Washington D.C. They are the manufacturers, formulators, and distributors that manufacture organic and non-organic pesticides,

Macedo explained the #GiveACrop campaign, which puts a positive message for the need for crop protection products in agriculture.

“Go to GiveACrop.org, take a look at those memes along with myths and facts. We just want to talk about things in a realistic person-to-person way and not get too into this science, but just kind of talk about why pesticides are necessary,” Macedo said.

“Regarding the Give a Crop videos, we have heard from both farmer friends, adversaries, and consumers. We had a lot of the FFA kids who absolutely love them, which is great since that is our target audience; we do know that they are sharing that with their friends who are in the on-ag space,” she noted.

We don’t have a lot of money behind it, so we have been promoting it on social media, and we’ve gotten great pickup even from folks who normally aren’t the friendliest in the ag space. They’ll watch one, and they’ll have posted and saying, ‘we may not necessarily agree, but these are funny and to the point,’” Macedo explained

Again, Crop Life America is a trade association representing the manufacturers, formulators, and distributors of organic and non-organic pesticides.

“We include government affairs, science and regulatory communications experts, and those from the legal profession who help our members, and our members And we advocate on their behalf to make sure that no regulations are going unchecked, that everything is based on sound science and getting the information out about the benefits of pesticides and why they’re used and about American farming in general,” Macedo said.

2021-05-12T11:05:07-07:00December 17th, 2018|

“Facts Not Fear” Tour Brings Consumers One Step Closer to the Farm

“Facts Not Fear” Produce Safety Media Tour Helps Bloggers Learn About Ag

By Mikenzi Meyers, Associate Editor

Closing the gap between the consumer and the farm is a continuous work in progress. Teresa Thorne, Executive Director of the Alliance for Food and Farming, is dedicated to making this happen. She helped put on the second “Facts Not Fear” Produce Safety Media Tour for registered dietitians, health and nutrition writers, and bloggers recently in the Salinas Valley, which directly focused on consumer concerns.

The “Fact Not Fear” tour allowed media influencers to see farming practices first hand, in hopes that they would share the information learned with the consumers that follow them.

Teresa Thorne

“We look at them to kind of be the consumer eyes and ears and really learn more about how we produce food,” Thorne explained.

Thorne also noted that one of the main topics brought up during the round table discussion was the great “organic versus conventional farming” debate. “The farmers that were there did a great job of talking about the fact that there’s actually more similarities than differences,” she said.

In a consumer-driven industry, educating people has never been more crucial.

“For them to come out and see firsthand what we do, and then share that back with those consumers and be able to address their concerns directly, it’s just really important for us.”

2018-09-26T15:01:11-07:00September 26th, 2018|

Tracking Social Media To Understand Consumer Food Likes

Social Media is Helpful in Agriculture

By Jessica Theisman, Associate Editor

Reaching consumers is key to helping with food confusion. Tamika Sims, the director of Food Technology communications for the International Food Information Council Foundation, is using social media to aid consumers.

“We will follow what is happening in … social media—including Facebook, Twitter, LinkedIn and Pinterest—to get a feel for how consumers are talking about food,” Sims said.

Sims noticed that differences and similarities between organic and conventional crops are being discussed with consumers, emphasizing how safe both are.

“That’s the one that we can’t seem to get enough of,” she said.

They talk about the differences and similarities as far as organic and conventionally grown fruits and vegetables.

“We talk to consumers about how they’re equally safe and equally nutritious and that one is not superior to the other when it comes to food safety or nutrition,” Sims said. “If you have access to either, feel free to enjoy both in an equal way.”

Interested in learning more? You can go to the IFIC’s website to check out their resources.

2018-06-20T16:50:20-07:00June 20th, 2018|

California Coffee Brews Success

Mark Gaskell on California Coffee Crop

By Laurie Greene, Founding Editor

California Ag Today recently spoke about the emerging California coffee crop  with Mark Gaskell, who covers San Luis Obispo and Santa Barbara Counties as farm advisor for the University of California Small Farm Program as well as the UC Division of Agriculture and Natural Resources (UCANR) Cooperative Extension.

“Currently, there are about 30 farms with maybe 30,000 coffee plants between San Luis Obispo and San Diego Counties,” Gaskell said. “I would expect that to double this year. California’s coffee crop is doing well.”

“There is also now a private company, Frinj Coffee,” explained Gaskell, “that evolved out of a long relationship I had with Jay Ruskey, CEO and co-founder of Goleta-based Good Land Organics. Ruskey participated in some of our early research and development work with California coffee. Our collaboration has justified investment by the number of coffee growers in the Frinj Coffee operations.”

There are 25 growers, according to the Frinj Coffee website.

Coffee cultivation is new to California, because, as Gaskell explained, “traditionally, coffee is grown in subtropical areas, specifically at high elevations where the relatively cooler temperatures are. Cooler temperatures prolong the ripening time, which improves the quality of the coffee beans.”

“So, in the world’s newest coffee growing region, Coastal Southern California,” Gaskell said, “we replaced the high elevation with the influence of the Pacific Ocean. The ocean delivers a huge mass of relatively cool temperatures—always between 50 and 60 degrees Fahrenheit. These mild coastal conditions enable a very long ripening season for the coffee cherries and coffee beans.”

Gaskell projects the California coffee crop will be very successful.

“We expect the coffee volume will double this year and probably continue to double for the next few years. Just based on existing interest in coffee, I expect demand to keep pace with the ability of California growers to supply it, and more and more growers will be planting it this year.”

2021-05-12T11:05:12-07:00April 4th, 2018|

Fear-Based Messaging Reduces Produce Consumption – Both Organic and Conventional

New Study Finds Fear-Based Produce Safety Messaging Negatively Impacts Low Income Consumers’ Produce Consumption

 

New peer reviewed research, “Low-Income Shoppers and Fruit and Vegetables: What Do They Think?” published in Nutrition Today, shows fear-based messaging tactics used by activist groups and some organic marketers that invoke safety concerns about non-organic produce may be having a negative impact on produce consumption—fruits and veggies—among low income consumers, according to the Alliance for Food and Farming (AFF).Alliance for Food and Farming logo

Researchers at the Illinois Institute of Technology’s (IIT) Center for Nutrition Research surveyed low income consumers to learn more about what terms and information about fruits and vegetables may influence their shopping intentions. Among the key findings, misleading messaging which inaccurately describes certain fruits and vegetables as having “higher” pesticide residues results in low income shoppers reporting that they would be unlikely to purchase any fruits and vegetables – organically or non-organically grown.

illinois-institute-of-technology-institute-for-food-safety-and-health“We were surprised to see how informational content that named specific fruits and vegetables as having the highest pesticide residues increased the percentage of shoppers who said they would be unlikely to purchase any type of fruits and vegetables,” says Britt Burton-Freeman, associate professor of food science and nutrition, ITT’s Center for Nutrition Research. “The concern is that depending on the structure of the communication about pesticides and fruits and vegetables, this could turn people away from wanting to purchase any fresh produce.”

“Despite efforts by the health community, consumption of fruits and vegetables is stagnating,” says Elizabeth Pivonka, Ph.D, R.D. and president, Produce for Better Health Foundation. “This new study shows what we have been concerned about for some time, that safety fears may be another barrier to consumption of these healthy and nutritious foods. The impact of the fear-based messaging on low income consumers is especially troubling since many don’t have access or can’t afford non-Produce for Better Health, produce consumptionorganic produce.”

The findings are also concerning since the safety claims carried predominantly by groups like the Environmental Working Group (EWG) and Only Organic about pesticide residues have been repeatedly proven to be scientifically inaccurate. For the last 20 years, EWG annually releases a so-called “dirty dozen” list which urges consumers to eat only organic versions of popular produce items accompanied by misleading and unscientific claims regarding pesticide residue levels. A peer reviewed analysis of EWG’s list entitled, Dietary Exposure to Pesticide Residues from Commodities Alleged to Contain the Highest Contamination Levels and published by AFF showed that substitution of organic forms of produce for non-organic produce did not result in any decrease in risk because residue levels are so minute on these fruits and vegetables, if they are present at all.

“Their tactic clearly isn’t working and it’s actually backfiring since this research shows that consumers may react to their message by deciding not to buy any produce at all – organic or non-organic,” says Teresa Thorne of the AFF. “For the benefit of consumers, especially low income consumers, this study shows it is time for groups like EWG to rethink their strategy for promoting organics and move away from tactics intended to scare consumers from buying the more affordable and accessible produce items,” Thorne says.

john-hopkins-bloomberg-school-of-public-healthThis IIT research compliments the peer reviewed study by John Hopkins University’s Center for a Livable Future, They Just Say Organic Food Is Healthier”: Perceptions of Healthy Food among Supermarket Shoppers in Southwest Baltimore,” published in January 2015 [orig. Dec. 2014] in the journal, Culture, Agriculture, Food and Environment. Those researchers conducted interviews with study participants to learn more about the way organic food is understood within consumers’ definitions of healthy food. John Hopkins researchers also focused on low income consumers because “this group is particularly important demographically given the disparate burden of diet-related diseases they carry and the frequency of diet-related messages they receive.”

The study authors also found conflicting health and safety messages, including those about pesticide residues, were having a negative impact on consumers. Among their findings and recommendations: “The issue of organic can swamp or compete with other messages about nutrition, as evidenced by the data presented here. Perceiving that there is an overwhelming amount of sometimes contradictory information about healthy eating could make some consumers defeatist about trying to eat healthily. Given the potential implications of competing messages about healthy eating, it is important that those who want to improve food production techniques and those who want to improve nutrition cooperate to create consistent messaging about healthy eating.”

Dr. Burton-Freeman reached a similar conclusion. “Hearing that the majority of shoppers in this survey trust dietitians/nutritionists, scientists and physicians for health and safety information about fresh fruits and vegetables, this is an important opportunity for these professionals working in low-income populations. It is an opportunity to educate shoppers about organic and conventionally grown produce, particularly about best practices for washing, storing and preparing all fruits and vegetables to maximize their enjoyment and nutritional value and minimize their confusion and safety concerns.”

“Hopefully the peer-reviewed research from IIT and John Hopkins will have an impact on groups like EWG especially since the science clearly shows both organic and non-organic produce is very safe and can be eaten with confidence,” AFF’s Thorne says. “And, decades of nutritional research primarily conducted using non-organic produce shows that a plant rich diet leads to better health and a longer life. So choose either or both organic or non-organic produce, but choose to eat more every day.”


The Alliance for Food and Farming (AFF) is a non-profit organization formed in 1989 which represents organic and conventional farmers and farms of all sizes.  Alliance contributors are limited to farmers of fruits and vegetables, companies that sell, market or ship fruits and vegetables or organizations that represent produce farmers.  AFF’s mission is to deliver credible information to consumers about the safety of all fruits and vegetables.  AFF does not engage in lobbying nor does it accept any money or support from the pesticide industry.  In the interest of transparency, AFF’s entire 2011 tax return is posted on safefruitsandveggies.com.


See also:

Scared Fat: Are Consumers Being Scared Away from Healthy Foods?

Individuals May Consider Organic an Important Factor When Defining Healthy Food

University College of London: Eating 7 or More Servings Reduces Risk of Premature Death by 42%

2021-05-12T11:05:46-07:00October 3rd, 2016|

Food Tank’s Farm Tank Summit in Sacramento Reveals Knowledge Gap

Food Tank’s 1st Annual Farm Tank Summit in Sacramento Reveals Gap in Agricultural Knowledge

Good Starting Point for Constructive Conversation

By Patrick Cavanaugh, Farm News Director

 

Several hundred food activists attended the First Annual Farm Tank Summit in Sacramento last week, hosted by Food Tank, in partnership with the Visit SacramentoCalifornia Farm-to-Fork Program, and University of California, DavisDanielle Nierenberg, co-founder and president of Food Tank noted having the event in Sacramento enabled West Coast agricultural experts to contribute to the discussion.

“We were really excited to feature California agriculture, because it’s such a huge part of the American economy,” said Nierenberg. “Californians are feeding the world, and we need to really highlight what these amazing producers are doing. When the Farm to Fork program of the Visitors Bureau reached out to us, we were thrilled to partner with such an amazing group of people, as well as UC Davis folks and the Center for Land-Based Learning,” she said.

Food Tank, an abbreviation of Food Think Tank, is a 501(c)3 non profit organization focused on building a global community for safe, healthy, nourished eaters that values education, inspiration and change.

According to their website:

Food Tank is for the 7 billion people who have to eat every day. We will offer solutions and environmentally sustainable ways of alleviating hunger, obesity, and poverty by creating a network of connections and information for all of us to consume and share. Food Tank is for farmers and producers, policy makers and government leaders, researchers and scientists, academics and journalists, and the funding and donor communities to collaborate on providing sustainable solutions for our most pressing environmental and social problems.

The organization begins with the premise, “Our food system is broken. Some people don’t have enough food, while others are eating too much. There’s only one way to fix this problem—and it starts with you and me.”

Food Tank, Farm Tank SummitWith the goal of feeding the hungry world of nine billion people in a few years, “Food Tank highlights hope and success in agriculture. We feature innovative ideas that are already working on the ground, in cities, in kitchens, in fields and in laboratories. These innovations need more attention, more research, and ultimately more funding to be replicated and scaled-up. And that is where we need you. We all need to work together to find solutions that nourish ourselves and protect the planet.”

Nierenberg clarified, “I don’t necessarily think we need to scale up food production; I think we need to scale out different innovations that are working. We’re wasting about 1.3 billion tons of food annually. That’s enough to feed everyone who’s hungry today, so we don’t necessarily need to ramp up production. We need to have better distribution, and processing practices that can help get food to people who need it the most,” she said.

“We need the political will behind those things,” she continued, “to build the infrastructure necessary for farmers to have better processing facilities, to have better storage facilities, to have better roads—if we’re talking about the developing world. I don’t necessarily think that we need to invest in producing more calories; we need better calories. We need more nutrient-dense food, and we need less starchy staple crops,” she noted.


Editor’s Note: Activists overtook the stage during the event, and the conversation was notably challenging for panelists. In an effort to Cultivate Common Ground to link consumers with the farmers who grow their nutritious food—and vice versa—California Ag Today has chosen to share some interesting statements from presenters and attendees to illustrate, perhaps, where the discussion could begin:

Regarding farms and processing facilities, big is bad, and small is good.

Regarding food quality, organic produce is healthy and safe, while conventional produce is unsafe and full of pesticides.

One of many moderators from the Bay Area, Twilight Greenaway, managing editor of Civil Eats mistakenly introduced Oscar Villegas, Yolo County Supervisor, District 1, as being from Sacramento County. When Villegas corrected her, Greenaway said, “I’m showing my Central Valley and Bay Area eliteness.”

Eric Holt-Giménez, executive director of Food First, noted that farmworkers are invisible in California agriculture. “There is racism in the fields. We need more worker unions and we need farmworkers to be paid much more than they are now and the farmworkers should be getting pensions from the farmer.”

Michael Dimock, president, Roots of Change, said to the audience, “You guys are doing a great job. Keep doing it. Keep working with your NGOs. They know policy. In turn, they can work with the legislators.”

“You need to be in the capital, pursuading the legislatures to support their bills. They want to be reelected, and if they don’t do what we ask them to do, they are scared.”

“In the meantime, we have to be nice to farmers because farmers are scared. We are putting a lot of pressure on them; They are in a vice. Our movement has supported bills AB 1066 – the overtime bill, minimum wage increases, organic farming legislation,  and workers’ rights.”

Kerryn Gerety, founder and CEO, Lazoka, referred to John Purcell, vegetables global R&D Lead, Hawaii business lead, vice president and distinguished fellow, Monsanto Company, and said, “There is an elephant in the room, the Monsanto rep. Monsanto has all the technology patents. We all want transparency and we need you to be more transparent.”

Continuing, “Why doesn’t Monsanto open-source some of your patents and release the intellectual property so others can take advantage of your teçhnology?”

Purcell answered, “We are an Ag company. Why would our company invest a million dollars on technology and let everyone have it? It is our investment and we need to have the opportunity for a return on that investment.

During a panel discussion of food companies including Blue Apron, Almond Board of California, and Bayer CropScience, that covered organics, Jennifer Maloney, food chain sustainability manager, Bayer CropScience, said, “We do support  the organic industry, because we have biological products that work in organic as well as conventional [farming].”

Maloney also talked about agricultural Integrated Pest Management (IPM) technology such as smart sprayers that spray only targeted areas.

Matt Wadiak, founder & COO, Blue Apron, responded, “It’s not about smart sprayers; it’s about biological systems in the field and trying to lean on them instead of spraying.”

Maloney replied, “Yes, that is exactly what IPM is.”

Keith Knopf, COO, Raley’s Family of Fine Stores, commented on the organic question, “the way we see organic versus inorganic—that is not the discussion for us. What’s more important to us is, is it the candy bar or the apple?”


This two-day event featured more than 35 speakers from the food and agriculture field, interactive panels moderated by top food journalists, networking, and delicious food, followed by a day of hands-on activities and opportunities for attendees. This was the second in a series of three 2016 Summits, following the Washington, D.C. Food Tank Summit that completely sold out and drew in more than 30,100 livestream viewers. The third Summit will be held in Chicago on November 16, 2016.

2021-05-12T11:05:46-07:00September 27th, 2016|

Mechanical Weeding Would Help Veg Industry

Mechanical Weeding Saves Labor

By Patrick Cavanaugh, Farm News Director

A machine that mechanically removes weeds from the rows of lettuce and other crops and thereby saves costly labor bills, is now commercially available. “The Robovator, made by F. Poulsen Engineering ApS in Denmark, works amazingly well,” said Steve Fennimore, weed specialist, UC Agricultural and Natural Resources Cooperative Extension, SalinasFennimore said companies in Scandinavia have had more incentive to develop labor-saving machines after having faced many major labor shortages, as well as significant restrictions on pesticide use throughout the European Union, including the use of herbicides.

Meanwhile, significant domestic demand for organic tomatoes and tomato sauce makes hand-weeding especially necessary. California fields of tomatoes and lettuce, among other crops, often have lines of workers using hoes to briskly cut away the weeds or thin the crop. “Including thinning, there are three passes of labor in organic lettuce,” said Fennimore.

Steve Fennimore UC Davis Dept. Veg Crops and Weed Science, Salinas 1-1-1

Steve Fennimore researches alternative methods of weed control.

“The Robovator is an intelligent machine with cameras and a computer processor onboard to direct reciprocating knives to open and close,” Fennimore began. “It can follow the pattern in the plant line and the knife mechanism moves sideways (in and out) as it goes down the row. The knives delve generally ¾ inch into the ground, open as they pass a tomato or lettuce plant and close in between to dig up the weed.”

“It worked really well in the lettuce plants,” Fennimore commented, “where you have that 18-inch spacing, double planted on a bed. Everything was going so well in the double-row bed, we told the tractor driver to kick it up a notch and see what we could do—of course, with the grower right there,” Fennimore said. “So he stepped on it and got up to five mph. It was so fast that we could not see the knives move,” he said.

“I don’t think it is totally perfected, but it is commercially good,” said Fennimore. “Of course everything can be improved, but unlike an herbicide— which is a molecule that you cannot alterthis is a machine that can be modified. You can make the knives longer or bend a shoe a little to get better performance, which is nice,” he added.

“If you get the weeds when they are small, such as nightshade, pigweed, or purslane, the machine just pops them right out of the ground, flipping them upside down so their roots are up. In Europe, especially on organic lettuce where they cannot use herbicides, producers typically send in a crew with hoes as often as once per week, and it’s an expensive labor force. Instead, growers are letting the crop grow, coming through with the machine every 7 to 10 days to kill emerging weed flushes and doing a great job,” said Fennimore.

lettuce“So far, we have used the machine on tomatoes, broccoli, lettuce and celery here,” he listed, “and we are starting to look at peppers. And I know that the Europeans have used it in cabbage, onions, and radishes. The machine has done a good job without injuring the plants. With transplanted tomatoes, the plants are much bigger than the cotyledon stage of a weed [before it reaches one inch in height]. So the knives stay open around tomato plants but then close over the weeds, which basically uproots them.”

“You always have to be aware of the safety zone,” Fennimore cautioned. “If the crop is getting bigger and has roots near the surface, the knives need to stay back and you will not get all the weeds. The problem weeds in a halo right around the plant stem are the most difficult and most expensive to get. If you force the knifes in and try to get really close, you will probably not be able to go five mph. You will have to go slower to allow the machine to kick out the weeds near the stem.”

Fennimore mentioned two Poulsen ApS machines are presently in use in California and another mechanical weeding machine made by Steketee IC (intelligent cultivator) from The Netherlands is being tested in the Salinas Valley,” Fennimore noted. Teams are attempting to determine how the machine could be improved for use here, and the machines are becoming available for growers to test.

The biggest crowd that has observed the Poulsen Robovator was at the UC Davis Weed Day in 2015. “We have also been going to individual farms, showing it to farmers and explaining what it does,” said Fennimore. “We brought the machine to a Ventura lettuce farm about a month ago, and a few weeks ago we had it in tomatoes,” he noted.Celery

With tomatoes, we are looking at less than 10,000 plants per acre,” Fennimore said, “so we can go about 5 mph in the tomatoes because the knives do not have to open and close as fast. However, with lettuce, we are looking at maybe 60,000 plants per acre, so you would have to go more slowly, around 1-2 mph in lettuce.”

Even on conventional vegetable farms, hand-hoeing is often done due to the lack of adequate herbicides. “We do not have a good spectrum of coverage,” said Fennimore, “and there are unsolved weed problems that are going to be hard to untangle.”

The development cost of the original machine prototype, the most expensive phase, was $11 to 15 million, as compared to the $250 to 300 million necessary to get an herbicide to label. And since 2010, only four new active herbicide ingredients have been developed worldwide. For lettuce applications, the last new herbicide was introduced about 40 years ago.

Yet another machine in development that Fennimore recently read about is essentially a weed-punch machine with electronics by Deepfield Robotics, a Bosch start-up company in Germany. “These guys drive through the fields, the machine finds the weeds and instantly punches them dead-center into the ground,” he elaborated.

Fennimore considered using such machinery on fields of garlic, onions or spinach that are densely planted, where back and forth knives would not work well. He theorized that machinery that can distinguished the weeds from the crop might work simply by punching the weed down into the soil where it’s not going to thrive. But perfecting this prototype is going very slowly, as it must accommodate a variation of cameras, weeds and crops. Yet, Fennimore expressed optimism, “I see a lot of potential with this type of technology because it can be modified.”

2021-05-12T11:02:59-07:00August 4th, 2016|

AgVocating in Hawaii

Food Blogger Lorie Farrell AgVocates Conventional Ag

By Laurie Greene, Editor

Lorie Farrell helps farmers and agriculture by amplifying their voices. A freelance blogger and self-described AgVocate for food, farm and public policies that support agriculture and combat misinformation and junk science head-on, Farrell resides on Hawaii’s Big Island, the birthplace of the Rainbow GMO papaya that saved the state’s papaya industry. Having observed, firsthand, many activist groups who have sought to halt progress in conventional agriculture, she has a unique perspective on the issues and shares her views on her website and social media.

Lorie Farrell, Hawaii Food Blogge and self-described AgVocate

Lorie Farrell, Hawaii Food Blogger and self-described AgVocate

And while many food bloggers lean heavily toward organic production, Farrell stays away from it.  “Organic production gets plenty of traction, so I tend to stay away from that part of agriculture production,” Farrell said.

“Some in the organic crowd seem to think that it is all one way or all the other, and it is not,” remarked Farrell. “It is really a mixture of methods. We need all of them at the table, and the table today looks much like what it is going to look like in a few years from now—a mixture of crop production methods and all the technology,” she noted.

Farrell wants to educate her audience to learn more about agriculture and advocate on its behalf. She stressed the importance for all of us to ask more questions, “but at the same time, it is also our job to give them good information and shine the light on good sources of information. It is not their fault they don’t understand. But at a certain point, we can lead a horse to water; they have got to make the choice.

And Farrell said emphatically that food shaming and food fear are intolerable. “Food shaming is when a person makes a judgement call on another person based on their choices of food,” she explained. “This happens very often with females and moms and it is unacceptable. Someone might see a mom buying a food that’s unhealthy and feeding it to their child. They will call the mom out on it. I’ve had moms tell me that people ask them, ‘You are feeding your kids organic food, aren’t you?’ They answer, ‘Well no, I am feeding them balanced meals, or I am feeding my baby formula.'”

“People will shame and bully you into making different food choices based on their perception of food. They will do it in person, but social media is also a very effective way to food shame. The objective of online food shaming is to change your choices of foodto take away your choice of food, actuallyso you purchase organic or non-GMO. I don’t even know what the word ‘natural’ means.”

2021-05-12T11:00:55-07:00April 7th, 2016|
Go to Top