Peaches

Frieda’s Karen Caplan Fears No Fruit

Frieda’s  – A Legacy of Introducing Americans to Exotic Fruits & Vegetables

 

By Laurie Greene, Editor

 

Karen Caplan, CEO and president, Frieda’s Inc., the 54 year old family business that first introduced kiwi fruit to America in 1962, recounted, “We’ve probably introduced close to 200 exotic fruits and vegetables to American consumers, mostly through supermarkets, but also through restaurants. We continue to introduce new and exotic fruits and vegetables. You’ve got the kiwi fruit; you’ve got sun-dried tomatoes; you’ve got habanero chilies, spaghetti squash, alfalfa sprouts, hothouse cucumbers, shallots, purple sweet potatoes, and purple potatoes.

PurpleKiwiBook_Karen Caplan

 

Caplan knows consumers love to try new products and new foods. “We really credit the TV Food Networks,” she explained. “If you’re watching ‘Chopped’ one night or any of the other food shows and you see these exotic fruits and vegetables like our purple snow peas as a secret ingredient, and you watch a couple of chefs cook with them, you say, ‘Wow that’s really exciting. I never would have picked that up at the grocery store.’ Consumers go to their local grocery store and find those products. It works in a synergistic way, but we continue to have new varieties of fruits and vegetables to introduce.”

 

Caplan continued, “It is wonderful that American supermarkets seem to realize consumers are passionate about trying these new foods. I think they realize that if they don’t offer the exotic fruits and vegetables, like tropical fruits, different varieties of citrus fruits and some of the peppers, consumers are going to go online and either order them as meals through Blue Apron or purchase the products on Amazon Fresh.”

Fear No Fruit, The Frieda Caplan Documentary

Fear No Fruit, The Frieda Caplan Documentary

 

At Frieda’s, we represent about 1,000 different suppliers, mostly farmers. About half of them are in California; the rest are outside of California and around the world. I think the biggest challenges shared by all our farmers, are first of all—water and how to use it efficiently, and then number two—how do we find the labor to pick our products.

 

When asked how farmers are doing, Caplan replied, “I in awe of farmers. I heard a peach and plum and grape grower speak this morning about his passion. He said, ‘I love this business. I could stop growing this product right now and make more money by putting in nuts, which I could harvest automatically.’”

 

Caplan continued, “I think what’s so admirable about farmers is they do have a passion for the land and for their products. We’re seeing resurgence in young people wanting to come into the business because everyone has to eat of course; but they love the lifestyle that goes along with it and the work-life balance.


Frieda Rapoport Caplan, Ph.D., founder & chair of the Board, Frieda’s Inc. established Frieda’s Finest/Produce Specialties Inc. in 1962, in the male-dominated Los Angeles Wholesale Produce Market. One of very few women in the produce industry at the time, and the first to own and operate a U.S. produce business, Frieda debuted with a purple sign, which later became the company’s signature color, and her premier product was fresh brown mushrooms – an unusual specialty at that time. She quickly developed a reputation for buying and selling new and unusual produce specialties.

Frieda’s two daughters, Karen Caplan and Jackie Caplan Wiggins, head up the family company and the third generation, Karen’s eldest daughter Alex Jackson, has linked in too. 


 

2016-08-25T12:32:20-07:00August 25th, 2016|

Fresno County Agricultural Value Declines in 2015

Fresno County Agricultural Value Declines in 2015

Drought, Lower Commodity Prices and Production Issues Drive Report Down

The Fresno County Department of Agriculture’s 2015 Crop and Livestock Report was presented to the Fresno County Board of Supervisors TODAY.  Overall, agricultural production in Fresno County totaled $6.61 billion, showing a 6.55 percent decrease from 2014’s $7.04 billion.

“The strength of Fresno County’s agricultural industry is based upon the diversity of crops produced.  This year’s report covers nearly 400 commodities, of which, 62 exceed $1 million in value,” said Fresno County Agricultural Commissioner/Sealer of Weights and Measures Les Wright“The lack of a reliable water supply continues to fallow productive land,” Wright continued.

Les Wright Fresno County Ag Commissioner

Les Wright, Fresno County Ag Commissioner

The annual crop report provides a chance to examine changes and trends in crop acreage and yields.  Amounts in the report reflect the gross income values only (income before expenses) and does not reflect net return to producers.

According to the released figures, an increase was seen in vegetable crops (4.95% = $59,025,000). Decreases occurred in field crops (41.99% = $134,995,000), seed crops (30.80% = $10,437,000), fruit and nut crops (6.6% = $229,551,000), nursery products (25.65% = $16,088,000), livestock and poultry (9.44% = $118,769,000), livestock and poultry products (31.38% = $199,769,000), apiary (2.39% = $1,735,000) and industrial crops (54.38% = $3,992,000). 

“Every day, millions throughout the world are eating food that originated in Fresno County,” said FCFB CEO Ryan Jacobsen. “The magnitude of this industry does not occur by happenstance. Generation upon generation of agricultural infrastructure has been built to feed an unbelievably productive, wholesome and affordable food supply.

Ryan Jacobsen

Ryan Jacobsen, CEO Fresno County Farm Bureau

“I continue to remind all—eaters; elected officials; local residents who benefit from a healthy, vibrant farm economy; and those whose jobs depend upon agriculture—that we must not take what we have for granted,” continued Jacobsen.  “By not addressing our challenges head-on, whether it be water supply reductions, labor issues, governmental red-tape, etc., we are allowing our economy, our food and our people to wilt away. The direction of the Valley’s agricultural industry explicitly determines the direction of the Valley as a whole.”

One popular component of the report is review of the county’s “Top 10 Crops,” which offers a quick glimpse of the diversity of products grown here. In 2015, these crops accounted for three-fourths of the report’s value.  Added to this year’s list were mandarins (9) and oranges (10).  Mandarin demand continues to push acreage upwards.  Dropping out of the Top 10 was pistachios and cotton.  Pistachio production was significantly reduced last year due to the “blanking” issue that left many shells without nuts, and cotton acreage continues to be depressed due to reduced water supplies and fallowed land.

For a copy of the full crop report, contact FCFB at 559-237-0263 or info@fcfb.org. 
Fresno County Crops 2015
Fresno County Farm Bureau is the county’s largest agricultural advocacy and educational organization, representing members on water, labor, air quality, land use, and major agricultural related issues. Fresno County produces more than 400 commercial crops annually, totaling $6.61 billion in gross production value in 2015.  For Fresno County agricultural information, visit www.fcfb.org.
2021-05-12T11:05:49-07:00August 9th, 2016|

Family Tree Farms Enjoys Exceptional Tree Fruit Year

Tree Fruits and Hybrids Are Bountiful and Delicious This Season

By Emily McKay Johnson, Associate Editor

Tree fruits this year for Daniel Jackson, a seventh-generation farmer and partner, Reedley-based Family Tree Farms, are thriving and delicious. “The quality is just exceptional right now,” Jackson said. “I think the industry is taking a little bit of a lull in volume right now for the last two days, but it looks like it’s going to pick up again. The fruit coming off late season is going to be exceptional from an eating quality standpoint,” he indicated.

Family Tree grows various tree fruit hybrids, as well as blueberries and grapes—everything from plumquats (a hybrid between an apricot and a plum) and apriums (a similar hybrid that is more apricot than plum) to fresh white peaches and nectarines, yellow flesh peaches and nectarines, and apricots.

Daniel 1

Daniel Jackson, seventh-generation farmer and partner of Family Tree Farms in Reedley, Calif.

Although hot weather can be challenging to growers, trees in the Central
Valley have evolved to adapt to the heat. “Tree fruit genetics here in the Valley are used to that heat,” Jackson elaborated. “Other than a mid-season apricot that may get some tip burn, we’re not seeing too much damage,” he explained. “We may see some sunburn here and there; but for the most part, as long as you have a good leaf ratio on your tree, everything seems to be looking good. We’re happy with the way things are turning out.”

Jackson also reported some minor labor shortages, but their numbers are staying pretty strong. “It was short early on; now we’re pretty stout,” he commented. “I think our crews are up 25 guys, which is a good full crew. We may run into some challenges as we enter the table grape season, but right now things are looking good. We’re staying positive.”

Family Tree Farms has an optimistic attitude about their labor crews. “We just want to be able to provide a consistency of work out there so that people are happy and can stick around with us. I think most farmers are trying to do that same thing,” he said.

Springtime, this year, gave them an early bloom but a cool and mild spring, conditions that can impact the size of produce, come harvest season. “I don’t think we gathered enough heat units to grab the size that we typically have,” Jackson explained, “but I think we’re catching up now. A lot of times, that’s what happens in a season; the size may be a little bit off [early on], but it catches up and becomes more of a normal year,” he said, and other growers have experienced the same problem with their commodities,

“We were probably about a half size to a size off early on in the season, but are seeing sizing come back a little bit and we’re happy about that,” Jackson described. He attributed this impact on fruit size experienced by most California fruit growers, “because we lost a couple of early season growing days that are so important in the early-season varieties.”

The Family Tree crew remains positive; they take pride in the exceptional color of their fruit and picking has stayed consistent. “I think color has been one of the best years we’ve had. Especially with plumcot varieties, we see the ripening happening a little bit more evenly, so are able to pick more consistently as well.”

Jackson handles the fluctuating challenges in farming with stride. “There are a lot of positive things going on,” he commented. “There will always be challenges every year but we don’t let those slow us down. Farmers are more resilient than that.”

2016-07-15T12:32:37-07:00July 15th, 2016|

Bill Chandler on Farming

Bill Chandler Builds a Legacy

By Patrick Cavanaugh, Deputy Editor

 

A third-generation farmer in Fresno County, Bill Chandler farms near Parlier, Selma, and Fowler. The family operation has traditionally produced tree fruit such as peaches, plums and nectarines, but they are certainly expanding their crop diversity. “We have gone more into almonds lately because of unavailable labor,” Chandler commented. “We are looking into citrus, which is not as perishable as soft fruit—which, if you don’t harvest it right away, you’ve lost the whole year’s effort.”

Like so many farm families in California, the Chandlers go back a couple of generations farming here. “My grandfather came out here in 1888 from Illinois,” Chandler expounded, “and looked at this area. It was appealing because the land prices were not that bad compared to Illinois. But the big deal was the weather; we don’t have all that snow in the winter time. We also  have relatively level ground and not a lot of rocks in our soil. We, too, have hardpan under the soil, but that can be worked out.”peaches

“My father got out of school in 1921 and started farming in this area,” said Chandler. “I was the only son and I always wanted to farm. I have a sister who was able to inherit some, and I bought my sister out, so that’s what our farm is now.”

Bill Chandler and his wife, Carol, have two sons, Tom and John, who are both back on the farm. “They both majored in ag, which was kind of neat; one in ag econ and the other in food science, and we are very proud that they are both back farming with us now. Tom, the older one, majored in ag econ at UC Davis and was in banking for about 12 years. Now he has come back and has been helping us on that side of the farming, which is very very important. He also did some land appraisal on the side. His brother, John, who majored in in fruit science at Cal Poly, is more into field work, and he does some beekeeping on the side as well.”

Chandler said a lot of success and wonderful things about farming have always been accompanied by a lot of challenges as well. “Yeah, there is always something,” he said. “I don’t care if it’s labor, weather or regulations. We are really fortunate; we stand at a place here, Kearney Field Station*, where the UC has done a great job helping us solve some of these regulations or pests.”

Chandler’s sons, Tom and John, are going to pick up where their dad leaves off, but that may be awhile, “You know,” Chandler philosophized, “a farmer never does retire. Fortunately, I am able to live on the farm. They are doing most of the farmwork, but they do ask me questions.”

This year’s above-average rainfall, along with the snowfall, has been great, but Chandler said,  “There is still going to be a lot of work to dig ourselves out of this four-year drought. I have experience and so do many other people. Not only are our trees suffering from lack of proper irrigation, but we are spending a lot of money putting in new wells or new irrigation systems so that we can handle this drought.”

Chandler doesn’t take nearby UC and USDA researchers for granted. He always attends meetings and takes notes. “We can go to these folks and have these seminars that are really helpful.”

____________________________________________

*Kearney Agricultural Research and Extension (KARE) Center

2016-05-31T19:24:07-07:00April 12th, 2016|

Farmers Generous to Food Banks

Farmers Generous to Food Banks

By Laurie Greene, Editor

California farmers are stepping up to supply fresh fruits, vegetables and meat products to the state’s network of food banks as part of the Farm to Family program. Jim Bates, chief financial officer of Fowler Packing in Fresno County, said “It’s a program we’ve been supporting for 20 years, starting with donations of peaches, plums and nectarines.”

“Unfortunately, 20 to 50 percent of the product we grow doesn’t make it to the marketplace,” Bates explained, “sometimes because of a very small cosmetic blemish. Bates says farmers like him really want to take advantage of these unmarketable crops and help the working poor in the Valley. “We don’t want to dump this product; we definitely want to donate it. So, we have developed contacts with the food banks and found ways to transport our products in cardboard bins, plastic bins—whatever they can take—and get it to them.”

Jim Bates, chief financial officer, Fowler Packing

Bates noted that Fowler Packing, which farms and ships tree fruit, including mandarins, and table grapes, is doing well, and the company would like to pay it back. “We have made big investments over the years; we’ve retooled our packing house, our mandarin and table grape operations are doing well, and we’ve had good times. We want to give back to the local community that has been so good in supporting us year in and year out.”

Andy Souza, president and CEO of the Community Food Bank in Fresno, noted the dramatically increased produce and meat donations from farming companies, “from almost 19 million pounds a year to almost 40 million pounds in the last three years. And yet, in our service area, we are only meeting about two-thirds of the need. We serve all five counties from the southern end of Kern County, including Tulare, Kings, and Fresno Counties, all the way to Madera County, and the need just continues to grow. We have seen the drought; we have seen the effect of changing commodities; and the impact on farm labor is a very natural part of an economy.”

Souza said Community Food Bank’s connection with those in need is critically important. “It is not just doubling the amount of pounds,” he elaborated, “it is the fact that for so many of the families we serve, we are the only source of fresh produce for them. And the result of not getting fresh produce is what we have seen in each of our five counties: childhood obesity rates over 40 percent.”

“It is rewarding for us to be the vehicle that actually touches the lives that these farming families are supporting. Without their support and donations, it would be an empty warehouse. We, in turn, provide the connection to our families in need. Our staff knows, on a very personal basis, the opportunity to hand fresh food, fresh produce, to families knowing it will be on their tables that evening,” Souza noted.

Souza said quite candidly, he has learned over the last five years, all he has to do is ask the farming industry for help. “The farming community, the ranching community—agriculture in general—is very giving if we ask. We have also learned you don’t ask the packing shed in August. By the time August rolls around, first, they are just incredibly busy; and secondly, they made those decisions in February. So we are learning and looking to the industry for great support and great help. We have been able to make an incredible partnership with the agricultural community here in the Valley.”

Souza said cash donations from companies and from the general public also help immensely because “the ability we have to stretch financial donations is incredible. For every dollar that is donated, we can provide seven meals for a family. If folks would love to come alongside us, we can be reached at communityfoodbank.net. There is a “Donate Now” button there, and we would love the opportunity for folks to partner with us. Right now we have just over 8,000 partners each year and we would love to see that number grow to 10-, 12- or even 15,000.”

_____________________

Links

California Association of Food Banks (CAFB)

Community Food Bank

Farm to Family

Fowler Packing

2021-05-12T11:17:15-07:00January 6th, 2016|

Exclusive Interview with ALRB Chairman Bill Gould

ALRB Chairman Bill Gould Defends ALRB’s Actions

By Patrick Cavanaugh, Deputy Editor

California Ag Today exclusively interviewed William B. Gould IV, member and chairman of the California Agricultural Labor Relations Board (ALRB), and previously chairman of the National Labor Relations Board. ALRB Chairman Bill Gould described his extensive experience in labor law, “I have been practicing in labor law both on the union and employer side. I’ve arbitrated labor disputes for 50 years as an impartial arbitrator, and I’ve been in academics, teaching law, and of course in government service as well.”

Chairman Gould defined the Board’s role, “The ALRB is a quasi-judicial neutral agency that was established to interpret and administer the Agricultural Labor Relations Act of 1975. It deals with the cases in front of it the best it can and tries to promote rulemaking to implement the objectives of the statute.

When pressed to address a widely held belief that the ALRB is biased in favor of the United Farm Workers (UFW), particularly against Gerawan Family Farms, a Fresno County tree fruit operation which for several years has witnessed a majority of its farmworkers attempt to fight mandatory-mediation-imposed UFW representation and fees, Chairman Gould replied, “The ALRB is a government agency that is concerned with enforcing and administering labor laws. I think when you get in the business of interpreting law and finding facts, sometimes people don’t always agree, and that has happened in a number of cases. A lot of people don’t understand that the statute is written fundamentally to protect the rights of workers to engage in freedom of association and in concert under conditions they consider unfair. The Act also protects employees from retaliation for these freedoms. We are an impartial agency that attempts to take into account the interests of all parties; but fundamentally, we have to find all the facts before us and make decisions and determinations.”

ALRBWhen asked if, in general, farmers were taking care of their workers, Gould answered, “I’m not in a position to say whether farmers are taking care of their farmworkers. That’s really a broader mission than the one that the legislation has given to us. We are concerned with whether, in particular cases, violations of the statute have occurred, and in remedying those violations.”

“And while farmers would agree that farmworkers should have the right to speak up when something is wrong without any retaliation,” Gould elaborated, “bosses are not forced to correct any wrong or to change things. And the boss is not obliged under our statute to do anything about wages, health or safety concerns. We are concerned with giving workers the ability to speak up and engage in concerted activity with protection against employer retaliation.”

On September 17, ALRB administrative judge Mark Soble ruled to prohibit Gerawan employees from learning the outcome of ballots cast in 2013 to decertify the UFW union, angering the agricultural industry and the Gerawan farmworkers, in particular. Gould said, “I can’t make any comments about that matter at all.”

Recently the ALRB hosted three hearings in the state to learn how to better educate farmworkers about their labor rights and to establish legal access to communicate directly with them during work hours at their work sites. Prompted to explain this ALRB request to access private farm property, during production hours, Gould replied, “The problem is the difficulty in reaching those with lack of legal status and who live in the shadow of the law and are afraid to protest. As the most recent witness testified, this population is sometimes cut off by language barriers and might not know the content of the law.”

“Putting aside language and documented status,” Gould continued, “many workers don’t know some very basic aspects of the National Labor Relations Act because of the inability of the Board under the Act to communicate with those workers. So what we are looking at is our ability to communicate the content of the law and the procedures we employ more effectively than in the past.”

When asked about other forms of outreach, such as hanging educational posters in different languages that workers understand, Gould said, “These indigenous languages are something that only academics read. I don’t think that many of the farmers are academics.”

Chairman Gould explained the ALRB could reach workers who speak these ancient languages by “having lawyers on private property describe the content of our statutes and our procedures and perhaps show videos that would explain the rules in their own language.”

ALRB Bio

Appointed in March 2014 as a member and chairman of the Agricultural Labor Relations Board, William B. Gould IV has been Charles A. Beardsley professor of law, emeritus at Stanford Law School since 2002, where he has held multiple positions since 1972, including professor of law. He was chairman of the National Labor Relations Board from 1994 to 1998. Mr. Gould was a visiting professor of law at Harvard Law School from 1971 to 1972, professor of law at Wayne State University Law School from 1968 to 1972, and a lawyer at Battle Fowler Stokes and Kheel from 1965 to 1968. He was an attorney-advisor for the National Labor Relations Board from 1963 to 1965 and assistant general counsel for the United Automobile Workers from 1961 to 1962. Mr. Gould is a member of the National Academy of Arbitrators. He earned a Bachelor of Laws degree from Cornell Law School.

Mr. Gould’s term expires January 1, 2017 (Pursuant to Labor Code § 1141(b).)

2016-05-31T19:27:10-07:00September 21st, 2015|

Court Awards Right to Choose to Gerawan Farming and its Farmworkers

By Laurie Greene, Editor, and Patrick Cavanaugh, News Director

Gerawan Farming, a major family-owned and operated tree fruit and grape operation in Fresno and Madera Counties, established in 1938, and its farmworkers were victorious yesterday when a panel of 5th District California Court of Appeal judges in Fresno ruled the California Agricultural Labor Relations Board (ALRB) violated the law when it forced Gerawan into a statutory Mandatory Mediation and Conciliation (MMC) process with the United Farm Workers of America (UFW) to reach terms in a collective bargaining agreement.

The Court’s decision, filed May 14, 2015, states:

UFW was certified as the employees’ bargaining representative in 1992, but after engaging in initial discussions with Gerawan, disappeared from the scene for nearly two decades. In late 2012, UFW returned and both parties renewed negotiations. A few months later, at UFW’s request, the ALRB (the Board) ordered the parties to a statutory MMC process pursuant to Labor Code section 1164 et seq.1.

Under the MMC process, if a 30-day mediation period does not succeed in producing a collective bargaining agreement (CBA) by voluntary agreement, the mediator decides what the terms of the CBA should be and reports that determination to the Board. Once the mediator’s report becomes the final order of the Board, the report establishes the terms of an imposed CBA to which the parties are bound.

Following the ALRB’s final order adopting the mediator’s report, Gerawan Farming challenged the validity of the order and the MMC process on both statutory and constitutional grounds.

Over the last two years since, the UFW and Gerawan have been mired in a legal battle over who has the authority to represent the nearly 3,000 Gerawan fieldworkers in contract negotiations with Gerawan Farms, the union or the fieldworkers themselves.

A union contract was never implemented by Gerawan employees in the 1990’s, nor did the UFW collect dues and represent the employees in negotiations. Gerawan employees worked hard to advocate and petition (twice) to hold an ALRB-sanctioned election to decertify the union. The decertification election was held in November 2013; however, the ALRB impounded the ballots, and has not counted the votes to date.

Paul Bower, an attorney representing Sylvia Lopez, a Gerawan employee who helped lead the anti-union drive, said, “Gerawan workers are joyful over the decision.”

Here are excepts from the Court Decision:

Among Gerawan’s claims is the contention that UFW’s lengthy absence resulted in an abandonment of its status as the employee’s bargaining representative. We agree with Gerawan’s statutory argument that it should have been given an opportunity to prove abandonment to the Board once UFW requested the MMC process.

More fundamentally, we agree with Gerawan’s constitutional arguments that the MMC statute violates equal protection principles and constitutes an improper delegation of legislative authority.

Where a union has arguably abandoned the employees but later returns to invoke the MMC process, that situation may create a crisis of representation. It is clear that the employees’ right to a representative of their own choosing would be seriously jeopardized in the situation of abandonment by a union where, as here, the absentee union suddenly reappeared on the scene to demand the MMC process.

A union that has had little or no contact with the employees or the employer over many years (here, decades) would be unlikely to have an adequate working knowledge of the employees’ situation or their wishes. From the employees’ standpoint, that union would be reappearing on the scene as something of a stranger.

Most importantly, during the union’s long absence, the employees’ working conditions, wages and attitude toward the union (if they even knew they had a union) may have significantly changed over the years. Indeed, it may be the case that the employees do not want to be represented by that union or any other union, which Gerawan asserts was the situation here.

[Under the MMC process,] “a collective bargaining agreement will be imposed whether the employees want it or not; and it will be imposed with the formerly absent union, whether the employees want its representation or not.” Accordingly, it is appropriate to allow the employer to raise the abandonment issue at that stage, because only that result will preserve the ALRA’s purpose of protecting the employees’ right to choose.

UFW officials said they would appeal the Court’s decision.

2016-05-31T19:30:24-07:00May 16th, 2015|

INTERVIEW WITH DAN GERAWAN

UFW and ALRB Want to Impose Contract on Gerawan Employees

“The UFW won an election to represent Gerawan workers 23 years ago; but then, after only one bargaining session, the union disappeared and hasn’t been heard from in 20 years,” Gerawan Farming said in a recent statement. “Last October, the union reappeared and is using decade-old legislation to now impose a contract on the employer and the employees without a vote.”
California Ag Today associate editor Laurie Greene interviewed Dan Gerawan this week on what he is going through regarding the UFW and ALRB. 
Greene: Please introduce your company’s products, # employees, etc.
Dan Gerawan: Gerawan Farming Inc., which grows and ships under the Prima label, is the world’s largest peach grower and employs about 3,000 workers. The company also farms table grapes, nectarines, and plums. We are a family-owned and operated company. Despite our size, I farm with my father, Ray, my brother, Mike, and my wife, Norma. We are very hands-on; this is what we do.
Greene: There are press reports that Gerawan is having a dispute with the UFW. What is that dispute?
Gerawan: We are not having a dispute with the UFW. Our employees are having a dispute. As a company, our dispute is with the state government that is trying to force a contract on us without giving the workers an opportunity to vote. People need to understand that this is not a normal union situation; it has to do with a law being used for something it was never meant for.
Greene: What is your stance on employees having a vote?
Gerawan: We believe the employees should have a vote, and they have made it known they want a vote. They are not saying how they will vote; they just want a vote. When they often express their opinions to us, we stop them and say, “Don’t tell us your preference; we support your right to vote, that’s enough. Everything else is your choice.”
Greene: Can you describe the chronology of your circumstances with the UFW and ALRB?
Gerawan: We lost an election with the UFW in 1990. We had our only bargaining session in 1995. There was never a contract, and the union failed to continue bargaining. The union disappeared; they abandoned our workers.
To this day, we don’t know why. They have told us, “We have no legal obligation to tell you.” We responded, “But you do have a moral obligation. How can you come back after 20 years and tell our workers that you want 3% of their money or you are going to fire them?”
The UFW wrote us a letter in October 2012 saying, “We’re ready to negotiate.” At the time, we couldn’t believe it since the employees didn’t even know they were represented by the union and had been working quite happily earning the industry’s highest wages. But then attorneys explained to us that the UFW would force us into a mandatory process where the state would actually impose the contract on us and our employees, and we would have no right to opt out.
So, the UFW pretended to negotiate for a while. After just eight brief bargaining sessions over a three-month period, during which the UFW never made an economic proposal, the UFW suddenly asked the government to step in to write and impose a contract us.
Greene: Can you explain the Mandatory Mediation Law?
Gerawan: In 2002, the state legislature passed an amendment to 1975’s Agricultural Labor Relations Act. That amendment allowed for mandatory mediation to be imposed in ag labor situations. However, ‘mediation’ is a misnomer; it is really mandatory arbitration. The legislature passed the law in response to a few employers, including one employer (not us) who supposedly dragged out negotiations for many years, 20 years in that particular case.
When the legislature passed that 2002 law, their thought was that that if an employee votes for a union, they are voting for a contract. However, in most industries, employees vote for representation and negotiation for a contract. This is not a normal situation where the union comes in to negotiate, with power, backing up the workers, and then the two parties negotiate a mutual agreement. This is the union invoking a law that allows the state to literally force a contract on the employer and employees.
Keep in mind that the law was meant to remedy dragged-out negotiations. There were no negotiations here to drag out; the union had disappeared. There is nothing in the legislative history that shows the law was to be used in these situations. The UFW’s and ALRB’s stance is basically, “The letter of the law… says if you failed to reach an ‘agreement,’ we can invoke this.” We responded, “That implies that you tried to reach an agreement. You guys never tried. You went away.” Their response, “Well the law doesn’t say we had to try, so we are using that law now to impose a contract.”
Greene: How do you respond to ALRB’s accusations of coercion and forgeries?
Gerawan:  The Company has done nothing to coerce any signatures. We do not know anything about forgeries. We don’t know how many there supposedly are. We don’t know who caused those forgeries, and by that I mean I don’t know if they are saying we caused them or the union caused them.
It doesn’t take any coercion for the highest paid employees in the industry to realize that it is wrong for a union to come back after a twenty-year absence and tell them they will take 3% of their pay or fire them—without a vote. Not even a vote to ratify any contract that might happen.
After hearing this for a few months and being harassed at their homes multiple times by UFW people, the employees, on their own, began a decertification effort. They started a petition and turned it in to the ALRB. Immediately, the UFW started filing unfair labor practice charges against us saying that we were coercing our employees. That is silly.
We did not coerce, and in fact we invited ALRB to go out to our fields to make sure the workers understood they have the right to vote however they want. The ALRB did that.
We also did that. My wife, Norma, and I met with all the employees and told them, “Do whatever you want, choose however you want to choose. But congratulations on having achieved that right through your petition. We are not asking how you will vote.”
Greene: Could the signatures have been forged after you submitted them?
Gerawan: I really don’t know. All I know is thousands of signatures apparently were delivered.
Keep in mind, the union does not want the employees to have a choice, and they are fighting hard to stop the employees from having a choice, especially when the adjudicating agency has shown overwhelming bias against the employer and the employees.
The ALRB’s role, under the Agriculture Labor Relations Act, is to protect employees’ rights as a whole and to cause peace in the fields (which we had before the UFW and ALRB came into the situation). So why is the ALRB stopping the employees from having their vote just because of a relatively few questionable signatures from an unknown source?
After all, this is merely a vote.
We need to keep in mind that this is a declining union that has been gone for twenty years, has done nothing for these workers, and has returned only to pick the pockets of the industry’s highest paid workers and not even allow them to have a vote. I think it is unconscionable that the ALRB has done nothing to stop it, but in fact has taken every opportunity to accommodate this travesty.
Greene: Gerawan Farming has claimed that the ruling by Silas Shawver, regional director of ALRB, failed to provide a count of signatures filed, the number needed for a vote, and the number judged invalid.
Gerawan: This is correct. The ALRB blocked the election citing forgeries and coercion. Mr. Shawver is refusing to give out any information.
My wife and I informed our employees that the ALRB regional director in Visalia canceled their vote because supposedly we and the management of our company coerced our workers’ signatures. Our employees told me flat out that the only coercion has come from UFW and ALRB themselves.”
To continue this interview, please press “more” below!  


Greene: What is behind the ALRB’s finding that Gerawan directly assisted the petitioner and others in the decertification effort?
Gerawan: We have not directly assisted the petitioner. So, what the ALRB is saying is not true. It is simply did not happen.  
When the employees turned in their petition, the ALRB did not announce an election. The employees got very upset and demonstrated at the ALRB office in Visalia to demand their right to vote.
ALRB did not respond, but subsequently cancelled the vote, citing forgeries and coercion. The regional director is refusing to give out any information.
So, on September 30,over 1,500 of our employees reacted by going on strike to protest the ALRB’s and UFW’s cancellation of the vote. We thought we’d be harvesting peaches and grapes that day, but we didn’t.
Greene: Did Gerawan support the stoppage?
Gerawan: Oh no, we did not support the stoppage. We support the workers’ right to choose. But we did not want to see work stopped because we had fruit to harvest that day. But because the workers did stop, the cost for us was significant.
Greene: In a statement you said, “It is unfortunate that our employees felt they needed to take such a drastic action to have their voices heard. We are still hopeful that [the board] will protect the workers’ right to choose.” Are employees grateful for your company’s advocacy or opposed?
Gerawan: The employees have told us that they are grateful that we support their right to choose. At no time have we ever expressed a preference to them one way or the other. We want them to choose.
Greene: What rights do the UFW and ALRB have?
Gerawan: The UFW itself doesn’t have much power because they have such a small membership and are declining, but they have been handed an inordinate amount of power by the legislature. With such power, the UFW no longer needs workers’ support. They no longer need to organize the way a normal union organizes. Their members are created by legislation, not a vote.
We are about to have a contract literally written for us by a state agency and imposed on us. No one signs anything. Neither we nor our employees can opt out.
This type of ag labor unrest hasn’t happened since the 60’s and 70’s, and back then it was completely the opposite of what’s happening now. Back then, the workers wanted union and government protections. Now, the workers are fighting to be free from union coercion and government imposition. It’s hard to believe that the very law that was created to protect farm worker rights is now being used to rob those workers of their rights.
Greene: Why do you think the UFW is targeting Gerawan Farms?
Gerawan: I think they are going after the old abandoned elections.
We have the highest paid employees in the table grapes and tree fruit industry. No one disputes that, not even the union.
By the way, the union has no contracts with table grapes or stone fruit farm employees, and they have not been able to secure any. The last contract they had was with a Hanford farmer, and after a few years, those workers voted to throw the union out.
Clearly we are the biggest target, especially for a union that now is barely 3,000 members. If they prevail against our employees, this would double their size. Overnight, the majority of UFW members will be co-opted members created by legislative fiat, not by worker choice. The UFW needs this badly because their expenses exceed their income, and this is all public knowledge.
Greene:  What is the employer mandated to do?
Gerawan: To live within the terms of the contract. There will be no other option. As an example of what the imposed contract will do, it will throw out our meritocracy, which has been an important part of our success, and replace it with seniority. That’s something we specifically told the ALRB arbitrator would harm us.
We made it clear to the ALRB, “Do not mess with that. We have been a shining example of success in creating high wages in an industry that has had a lot of failures. Don’t mess with our formula for success, please.” They completely ignored our plea.
Imagine any business having a contract written by the state and imposed on them–wages, working conditions and everything else. It’s hard to believe that it is actually happening, especially when we’re already paying the highest wages and benefits.
Greene:  Did they have to prove any wrongdoing to do this?
Gerawan: To invoke mandatory mediation there has to be an unfair labor practice. We were found guilty of an unfair labor practice in the 1990s after the election. I think it was for laying off a crew at the end of the season.
Now that the union has come back, we have more unfair labor practice allegations. For example, for the buses to Sacramento, that we had nothing to do with, we have an unfair labor practice charge against us. For the employee walk out, that we had nothing to do with and which cost us a huge amount of money, we have an unfair labor charge against us.
Who adjudicates them? The ALRB. A charge does not mean you are truly guilty of doing something; it only means that the union has accused you of something.
Greene: What are your other unfair labor practice charges?
Gerawan: There have been many. It seems to be part of the game. For example, last October, when the union came in, we felt compelled to let our employees know about this. With our lawyers’ review, we sent our employees a letter with the facts only, but we received an unfair labor practice charge just for that.
So, because the UFW suddenly decides to reappear after being gone twenty years, we can no longer communicate with our employees?
Once the union files an unfair labor practice charge, the ALRB investigates, which takes months. Then, they will often side with the union against the employer and file official changes, which will eventually be heard by an administrative law judge. It could be a year or more before the facts come out. Meanwhile, the ALRB and UFW use those charges to damage your reputation, even though there has been no proper discovery or hearing.
Plus, if the unfair labor charge is used to block an election, and the investigation takes months, then the available time window for the election will probably lapse, and the employees’ right to a vote will be taken away from them. The system actually seems designed for that to happen.
Greene: Is there a pattern of unfair labor practices against you?
Gerawan: They come in batches. We got seven a few days ago for the bus trip, the strike, for whatever they conjure up. The unfair labor practice charges are just one or two sentences. From the union standpoint, they fill out a form, and then ALRB does the rest. ALRB sends their team of investigators out to “prove or disprove the unfair labor practice,” but I do not think they want to disprove anything. The ALRB has shown a clear pattern of wanting to rob our employees of their right to choose.
Greene: Gerawan is well known in taking good care of their employees. With this in mind, what could the UFW offer that is missing?
Gerawan: First of all, wage-wise, we are far above the rest of the industry. In fact, many in the industry have told me that they cannot believe that this is happening to the company that pays the highest wages and offers the best working conditions.
So what could the UFW possibly offer? Whatever it is that the state feels it can force the grower to pay whether or not it makes sense or is viable for the business. Again, this is not a normal situation where union organizers represent workers at the bargaining table.
Greene: What is it like for your employees?
Gerawan: The employees have told me that they cannot believe this is happening to them. They say they left Mexico because of things like this. They said, “You wait Dan, we’re going to have a vote.” I said, guys, I hope you do, but you may not have the chance. The employees said, “What do you mean? This is America! When the state hears that all we want is to vote, then they will understand.”
I had to tell them that I was sorry that this it is such a tragedy. We all assume that we will have the simple basic right to vote, but apparently that’s not how it is anymore.
Greene: You have met with Sylvia Torres-Guillén, the general counsel with the California ALRB. How did your conversation go with her?
Gerawan: Yes, my wife and I met her during one of our hearings. She was very cordial. We both had just heard my attorney tell the Judge that ALRB was so biased that it would never let our workers have a vote. We told her that we hoped that she would prove my attorney wrong because our employees need her help to protect their right to vote.
She said she would let them vote if… at which point I politely interrupted and pleaded to her that it was her responsibility to get rid of the “if,” and to make sure the rights of the workers were protected so that peace would be restored to our fields.
2016-10-25T21:53:22-07:00October 14th, 2013|
Go to Top