Meet the People Archives - Page 12 of 32 - California Agriculture News Today

AgTech Insight Improving Business

Customer Satisfaction is Key in AgTech

By Jessica Theisman, Associate Editor

Working in the agricultural industry demands integrity and honesty. California Ag Today recently spoke with Aaron Magenheim with AgTech Insight, a global, full-spectrum agricultural and tech consulting firm based in Salinas. They are currently tracking 3,000 digital ag companies around the globe, allowing them to work with real companies to make a huge impact on the world’s food supply.

Magenheim started by selling weather stations 10 years ago when people started asking if he could help aid in soil moisture, imagery, and tracking equipment.

“I got to the point that I wasn’t going to a farmer saying, ‘I’m selling you something.’ I’m going to them saying, ‘Let’s see how we can improve processes and where you’re going,’” he said.

Magenheim’s focus is to help positively impact business for farmers.

Customer satisfaction is the main focus for AgTech Insight.

“If proper customer support is not achieved, then that piece of equipment is in the trash, and you are classified as a company that did not follow through,” Magenheim said. “This would result in an area where you cannot do business anymore.”

California Ag Today2019-06-11T16:58:11-07:00June 11th, 2019|

Electric Tractors Will Soon Be Available

With So Many Electric Cars, Why Not Electric Tractors?

By Patrick Cavanaugh, Editor

There are many different models of electric cars—they are even mainstream in most U.S. cities and other countries—and now farmers may soon have electric tractors to use in specialty crops in California.

Bakur Kvezereli is president and CEO of Ztractor, the first autonomous electric tractor for specialty crops. Kvezereli, who is based in Palo Alto, explained why the tractor is being developed in California.

“First, California is our market. Second, we teamed up with some great engineers, who graduated from Stanford, and my school, which was MIT. We were friends, and we wanted to look into this technology looking to replace the 25 or 30 HP diesel motor as well as the 30-gallon diesel,” he said.

“And we started as an electric tractor company in September 2017. And in two months, we realized that to achieve an electric tractor, you have to find a solution for making it autonomous,” Kvezereli explained.

“We now have three models in our manufacturing pipeline. One 24 horsepower will be available to the farmers this year. The next model will be a bigger tractor, 45 horsepower, which will be available 2020, and a 125 horsepower will be available in 2021.”

“Our basic tractor will have all the usual features found in most other tractors. The premium model line will have more features, especially on the software and hardware area. The zTractors will have no emissions and no hydraulics—just strong torque power.”

A four-hour charge will provide 6 to 10 hours of work in the field. “It requires only level two charging similar to car charging. “We are exploring a better battery, however currently it is the nickel ion technology,” Kvezereli said

“Horsepower is where we estimate the metrics for a tractor. What we think farmers care about is torque. In electric, to achieve higher torque is much easier than to achieve it with diesel power, and electric technology in general is very reliable for many types of tasks,” said Kvezereli.

The electric tractors keep the same three-point hitch as well as a PTO, both electrically operated.

“We build everything based on the requirements for the PTO and three-point hitch, and I think that’s what makes the Ztractor different from any other robotics companies that will provide a better tractor. It’s a general purpose and can replace a regular traditional tractor,” he said.

The main farming operations will be strawberry vineyards and vegetable operations. The tasks will include soil preparation and crop management. Harvest tasks are not yet available.

The prices for the tractors, calculated at $1,000 per horsepower, are similar to traditional tractors.

California Ag Today2019-06-05T15:01:14-07:00June 5th, 2019|

Almond Growers Helped In Trade Dispute

Almond Grower and Board Chair Holly King Attends White House Briefing with President

News Release

U.S. Secretary of Agriculture Sonny Perdue announced almonds will be included in the administration’s new trade mitigation package. This package aims to continue the support of farmers and ranchers impacted by delayed negotiations and trade disruption with China.

Almond Board Chair Holly A. King attended a briefing at the White House recently with President Donald J. Trump and representatives from other major farm groups to discuss the trade mitigation package.

“It is an honor to represent the California almond industry at the White House briefing with President Trump and express appreciation for his efforts to ease the burden of the trade tariffs on California almond growers,” King said. “We have invested heavily in developing the market for California almonds in China for more than 20 years and hope the Administration is successful in negotiating a new trade deal soon so we can get back to business as usual.”

The $16 billion package includes $14.5 billion for the Market Facilitation Program, $1.4 billion in surplus commodity purchases through the Food Purchase and Distribution Program and $100 million in Agricultural Trade Promotion funding. Almonds will be included in the Marketing Facilitation Program. According to the USDA release, “Tree nut producers, fresh sweet cherry producers, cranberry producers and fresh grape producers will receive a payment based on 2019 acres of production.”

The Almond Board has worked closely with the Almond Alliance of California throughout the developing tariff situation to ensure the voice of the California almond industry is heard.

“The Almond Board and Almond Alliance have been actively engaged with USDA, the US Trade Representative and Congress regarding the impact of this trade disruption on almonds. The Alliance has led efforts ensuring almonds are included in the second mitigation package,” said Julie Adams, Vice President of Global, Technical and Regulatory Affairs at the Almond Board. “We look forward to working with USDA in leveraging these funds to best benefit the entire almond industry and our grower communities.”

Overall, trade disputes have underscored the importance of having diverse, healthy export markets, a position of strength that the California almond industry has long enjoyed. For decades, ABC has supported the industry by making significant investments in foreign market development and expansion. Recently, the Almond Board started marketing programs in Italy, Mexico, Germany and re-entered Japan. ABC also ramped up marketing activity in Germany and India.

“While we appreciate almonds’ inclusion in the second package, almonds continue to be impacted by the increase in tariffs, and we’ve seen a significant decline in shipments to China, our third-largest export market,” said Adams. “Getting back to normal trade is critical.”

California Ag Today2019-06-03T16:53:20-07:00June 3rd, 2019|

The Key to Healthy Living

Eat Your Fruits and Vegetables with Dr. Joan Salge Blake

By Mikenzi Meyers, Associate Editor

“Eat your fruits and vegetables!” is a phrase all too often heard by children as their parents’ attempt to instill healthy living and the importance of a balanced diet from a young age. However, as they mature, it becomes just as important to make sure they stay true to the mantra. Dr. Joan Salge Blake—clinical associate professor at Boston University’s Department of Health Sciences program, registered dietitian, published author, and host of the health and wellness podcast “Spot On!”—is continuing to advocate for this message in an era surrounded by food trends and alternatives.

Joan Salge Blake

“The recommendation is to have a minimum of two-and-a-half cups of vegetables a day and two cups of fruit a day for a combination of four-and-a-half cups … and [people] are not meeting those minimum requirements,” Blake said.

The biggest reason that most miss their opportunity to complete their daily balanced diet is due to their meal group priorities throughout the day. According to Blake, “The issue is that a lot of people wait until nighttime, and if you do that, it’s going to be really hard for you to have two and a half cups of vegetables at dinner … so I think that people just forget that we need to incorporate these throughout the day.”

Aside from vegetables, she stresses the importance of incorporating all five food groups throughout your day. “What we want to do is make sure that the diet is balanced,” Blake explained. “What you don’t want to do is just eat fruits and vegetables all day long, because then you don’t have a balanced diet. Ensuring that you receive protein or calcium from dairy products is key to maintaining a diet that is balanced and proportional.”

For more science-based, useful information about health and wellness, join the already 9,000 listeners of Blake’s podcast “Spot On!”

California Ag Today2019-05-31T16:34:45-07:00May 31st, 2019|

Digital Technology in Agriculture Will Grow Faster

Digital Technology is Making Huge Leaps in Ag

By Jessica Theisman, Associate Editor

Digital technology is making huge leaps in agriculture. California Ag Today recently spoke with Kirk Haney, CEO of Radicle Growth, a venture capitalist fund concentrated on developing new, innovative companies focused on food, agriculture, health, and sustainability. Agriculture and construction are considered the least digitized industries in the world.

“Everything is digital, everything is being managed, measured, and it is going to happen in agriculture in the same way not only as digital is coming but it brings competition with data sharing,” Haney said.

According to him, if you do not start capturing your data and then sharing it in a way that is going to make you more competitive, your business is going to struggle.

“In terms of the incredible entrepreneurship that we are seeing, the speed at which technology is changing, processing power, chips, the power of iPhones—we are talking about the power of cloud computing and [in] another two years, the power of cloud computing will be in the palm of your hand … on the 5G network,” he said.

The cloud computing will change the way that farmers run their operations. The data stored on these devices will only help farmers increase their precision and improve their farming practices.

Truly, ag is the last frontier, and Haney believes that satellites will soon be used to detect bugs in fields.

“New camera vision technologies can actually, through thermal infrared, spot early pest detection to check out and treat whatever you need to do,” Haney said.

California Ag Today2021-05-12T11:00:36-07:00May 30th, 2019|

Preventing Workplace Conflict in Ag

There Are Down To Earth Tools To Lower Stress

By Patrick Cavanaugh, Editor

It’s essential to learn how to navigate agricultural workplace conflict to help keep the workplace safe for all employees.

Dr. Linda Thomas is vice-chancellor of Educational Services and Workforce Development at West Hills Community College District. She’s also a senior consultant at Linda Thomas Consulting.

She said that anytime you deal with people where you potentially have conflict, some people will get angry and try to power up and deal with it that way, whereas other people try to shy away from it, but neither one of those is the way to handle it.

“There are some down-to-earth tools that you can use to calm yourself and to work through the process. And when you do that, we call it conflict transformation, and you can get to a better place than you were before,” Thomas said.

“People shouldn’t be afraid of it; they should just understand that there’s a way to move through it and they can get to the other side.”

She noted that it’s essential to avoid high-stress situations in the workplace.

“That’s the key, because when the stress gets high, you have a lot of negative effects. There is an increase in insurance costs and high absenteeism and people quit, and you have low productivity and low morale, so you can’t just let conflict simmer,” Thomas said.

“You can’t pretend that it’s going to go away and you can’t, make it go away,” Thomas continued. “You have to work through it. And a lot of people are concerned about working through it. But I think the number one takeaway about working through it is to examine yourself. You need to know what your hot buttons are. You have to know what makes you mad or what makes you stressed out. And you have to understand that.”

Thomas recommended that when you’re engaging constructive discussion about the conflict itself, you have to say, “okay, I’m starting to feel angry now,” and take a step back, timeout, whatever it needs to be.

Thomas said we need to come at it with a logical point of view. Because if you do that, whether you’re a business owner or a manager or a leader, you can have a reasonable point of view on it.

“Ask yourself, ‘what do I need to get out of it?’ You can see your way through it a lot better than you can if you don’t know what to do or how to do it, and your emotions have overwhelmed you,” she explained

For help in conflict resolution click here.

California Ag Today2019-05-16T16:54:25-07:00May 16th, 2019|

Ian LeMay is New President of California Fresh Fruit Association

Former President George Radanovich Goes Back to Washington

News Release

This week, Randy Giumarra, the Chairman of the California Fresh Fruit Association (CFFA) Board of Directors, announced that Ian LeMay will serve as the new president of CFFA. LeMay will succeed George Radanovich, who has held the position since 2016 and will be leaving CFFA to promote sound ag labor policy in Washington, D.C.

Ian LeMay

Giumarra said, “Ian’s appointment is a reflection of our Board’s commitment to establishing long-term leadership for our industry.”

He continued, “Our board and I have worked closely with Ian over the past four years. We are confident in his abilities and look forward to his leadership. I’d also like to take this opportunity to thank George for his time, leadership, and impact that he has made over the last three years. George’s service is greatly appreciated by our entire membership.”

LeMay has dedicated his career to supporting and advocating for the continued success of California agriculture. Since 2015, LeMay has served as CFFA’s Director of Member Relations and Communications.

From 2011 to 2015, LeMay served as the District Director for Congressman Jim Costa, who represents California’s 16th Congressional District. As District Director, LeMay managed the Congressman’s district staff and advised the Congressman on a number of issues, including agriculture, water, and transportation. Prior to working for Congressman Costa, LeMay worked as a California Market Specialist for the Lindsay Corporation. LeMay is a recent graduate of the California Agricultural Leadership Program (Class 48).

“I am humbled and appreciate the opportunity to continue to serve the members of the California Fresh Fruit Association in a new capacity,” LeMa said. “I came to the Association four years ago because I believe in its mission, deeply respect its history and see infinite potential in advocating for the permanent fresh fruit growers and shippers of California. I consider myself fortunate to have had the opportunity to observe two great Association leaders in Barry Bedwell and George Radanovich, and thank them for their commitment to bettering our industry. The challenges that face us are many. These have not been easy years for our industry, but I remain confident in the future of California agriculture and our opportunity to advocate for meaningful policy with a unified voice.”

LeMay will begin his tenure as CFFA President on June 1st. Ian and his wife, Molly, reside in Fresno with their two children, Emery Rose and Ellison James, and will welcome their third child this August.

ABOUT THE ASSOCIATION

For more than eighty (80) years the California Fresh Fruit Association has been the primary government relations organization serving the fresh fruit industry. It is a voluntary public policy organization that works on behalf of our members—growers, shippers, marketers, and associates—on issues that specifically affect member commodities: fresh grapes, kiwis, pomegranates, cherries, blueberries, peaches, pears, apricots, nectarines, interspecific varieties, plums, apples and persimmons. It is the Association’s responsibility to serve as a liaison between regulatory and legislative authorities by acting as the unified voice of our members. The challenges are countless for growers, shippers, and marketers as they strive to remain viable in an ever-changing market. Increasing regulatory requirements make it difficult to flourish, regardless of the size of the operation.

The Association’s dedicated staff advocates daily in the best interest of our members to ensure that regulators and legislators are using sound science and accurate information when considering laws or rules that will be imposed on industry members. However, aside from the variety of issues the Association works on, there is an important networking component. As each company has its own business interest, the membership as a whole shares a common, vested interest in the long-term health of tree fruit, fresh grape and berry communities in California.

California Ag Today2019-05-15T14:55:48-07:00May 15th, 2019|

Cavanaugh Wins Fresno County Farm Bureau Journalism Award

Patrick Cavanaugh Wins Award for Audio Report on Temperance Flat Dam

By Laurie Greene, Founding Editor

The Fresno County Farm Bureau (FCFB) recognized Patrick Cavanaugh, Ag News Director and co-owner of California Ag Today Radio Network and CaliforniaAgToday.com, with a First Place Journalism Award in the Audio category on May 9. Cavanaugh’s radio report entitled “Temperance Flat Dam Denied Full Funding” broadcasted across our 26-station network, focused on the California Water Commission’s failure to fund the Temperance Flat Dam storage project.

Cavanaugh was among four award winners recognized by the FCFB at its second annual “Bounty of Fresno County” event at Wolf Lakes Park in Sanger. This year marked the FCFB’s 25th annual Journalism Awards.

Patrick Cavanaugh Wins FCFB Journalism Award

Over 25 entries were received from publications, websites, radio and television stations. The criteria for the awards were: thorough and objective coverage of issues, given time and space limitations; educational element for the agriculture industry or the consumer; and portraying the personal stories of those who make up the food and agriculture industry, making issues relevant to consumers and Valley residents.

Serving as judges were Westlands Water District Public Affairs Representative Diana Giraldo, farmer Liz Hudson of Hudson Farms, and journalist Don Wright of Water Wrights.

Award winners are:

Audio

Patrick Cavanaugh, California Ag Today Radio, “Temperance Flat Dam denied full funding,” March 9, 2018

Cavanaugh discusses the California Water Commission’s failure to fund the Temperance Flat Dam storage project.

Farm Trade Print

Vicky Boyd, Cotton Farming Magazine, “A bird’s eye-view of cotton,” September 1, 2018

Boyd explains the value of drones and how California farmers and ranchers are enlisting such technologies to help boost efficiency, optimize crop inputs and yields, and ultimately, remain profitable.

General Print

Robert Rodriguez, The Fresno Bee, “Will adding a sour kick get millennials to eat raisins?,” August 19, 2018

Rodriguez speaks with the President and Chief Executive Officer of Sun-Maid Growers of California, Harry Overly, about the company’s national campaign focused on rekindling consumers’ fondness for the brand.

Video

Alexan Balekian, KSEE24, “Is the gas tax putting California’s most valuable resource in jeopardy?,” February 19, 2019

Balekian explores the implications of Prop. 6, “the gas tax,” on California agriculture.

Check the CaliforniaAgToday.com Google News-recognized website for additional coverage on Temperance Flat Dam.

Featured Photo: Ryan Jacobsen, CEO, Fresno County Farm Bureau, and Patrick Cavanaugh, California Ag Today Radio Network, holding tractor award.

###

Fresno County Farm Bureau is the county’s largest agricultural advocacy and educational organization, representing members on water, labor, air quality, land use, and major agricultural related issues. Fresno County produces more than 400 commercial crops annually, totaling $7.028 billion in gross production value in 2017. For Fresno County agricultural information, visit www.fcfb.org.

California Ag Today2019-05-13T16:39:59-07:00May 13th, 2019|

FFA Student Anna Kelly Experimenting with Garlic Eggs

Anna Kelly Feeds Her Chickens Garlic to Flavor Their Eggs with Garlic

By Patrick Cavanaugh, Editor

It’s a very interesting concept, garlic eggs. Flavoring freshly-laid eggs with garlic. How to do it is very simple, according to Anna Kelly with the West Sacramento FFA at River City High School, who is working with a Blue Ameraucana chicken. She had the idea of replicating what your grandparents may have done. They just fed their laying hens some garlic.

Blue Ameraucana Chicken

They wanted to try to change their chickens’ diets cause their chickens were not eating much

And low and behold, the eggs started tasting as if they were seasoned with garlic.

Kelly got the idea of feeding her chicken garlic as a research project.

“I took one garlic clove, and I fed it to my chicken, whose name is Monster, and she loved it,” said Kelly. “And every time when I gave her daily garlic, she would meet me up at her bedding, and it was so cute.”

She found that her chicken wanted the garlic, and sure enough, the eggs had a garlic taste. She asked her culinary arts teacher, Cheryle Sutton to see if she could cook one of her chicken’s garlic eggs. The teacher said okay.

“I cut it up, and I asked several of my teachers to try it,” Kelly said. “And it was amazing; the teachers said it tasted like an actual garlic egg. No salt and pepper, no other additional seasonings.”

“What I’m hoping is to grow my project more. I am incubating more chickens, and I’m going to put them on the same diet. I want to test different varieties of chickens to see which one’s eggs taste more like garlic eggs,” Kelly explained.

Eventually, she may grow the project into a wholesale operation supplying grocery stores with garlic-tasting eggs.

To hear a podcast with Anna Kelly on her garlic eggs experiment, click here.

California Ag Today2021-05-12T11:17:08-07:00May 3rd, 2019|

Wasco High School Students Attend Bakersfield College

High School Students Gain Interest in Agriculture

By Patrick Cavanaugh, Editor

Sophia Marin is a lab assistant at UC Cooperative Extension Kern County, and she also is an adjunct professor at Bakersfield College in a dual enrollment program with Wasco High School. She is helping high school students attend Bakersfield college at the same time.

“The students are in the 11th grade, so by the time that they’re done with high school, they’ll have their high school diploma plus an Associate Degree from Bakersfield College,” Marin said. “They’re essentially doing two schools in one, and at the college, they attend lectures and they have a lab.

California Ag Today met Marin and her students at a California Fresh Carrot Advisory Board meeting in Kern County.

“We have been discussing different pathogens that affect plant growth. The carrot meeting was a great opportunity to actually hear the researchers, instead of reading a textbook and me going over it,” Marin said. “They got to see it real life, and I thought it would be a more memorable and something that they could grasp.”

Wasco High School Students Who Also Attend Bakersfield College

Marin explained that since the students come from the rural area of Wasco, most have an interest in agriculture.

“And by the end of this next year, they will all receive an agricultural business degree from Bakersfield College,” she said.

“It will depend on them what the students do the degree. So whatever I can instill or spark in them to whatever career path they want to go to. It may be agronomy, pathology or research, it’s all on them,” Marin said. “It’s nice to open their eyes to see more.”

She noted that most of the kids have plans to go to a university. “I am very impressed with them. Some of the terminology that I mention, I might say I wonder if they know about this or that,” she said. “But they do know. When I’m speaking to them, they understand, and if they don’t, they will research an idea themselves. I am very impressed.”

“These students work very hard. They have weekend classes and summer classes. I am very proud of these students,” Marin said.

California Ag Today2019-05-01T17:21:26-07:00May 1st, 2019|