Alliance Against Food and Farmer Disparagement
July 31, 2015
The Alliance for Food and Farming Counters Food and Farmer Disparagement
By Patrick Cavanaugh, Laurie Greene and Courtney Steward, CaliforniaAgToday
Experts around the world agree that eating more fruits and vegetables is the best thing we can do to reduce disease, prevent obesity, and improve our health. But sometimes consumers need to know more about organic and conventional fruits and vegetables so they can make the right shopping choices for themselves and their families.
The Alliance for Food and Farming (AFF), based in Watsonville, is a non-profit organization comprised of both organic and conventional farmers that delivers credible information to consumers about the safety of organic and conventional fruits and vegetables.
According to Teresa Thorne, with AFF, “Many organizations such as Friends of the Earth (FOE), and the Environmental Working Group (EWG) are at odds with AFF for providing science-based and peer-reviewed information to consumers so they can make good shopping choices for their families."
“Whether consumers purchase organic or conventional produce, both are safe,” Thorne said. “Health experts say simply that we should be eating more. Decades of nutrition science and health experts everywhere support the recommendation to eat more organic and conventional produce every day for better health. So, it is a little puzzling why FOE and some of the other activist groups would be concerned about that message. But, apparently they are.”
“So, what we are trying to do,” explained Thorne “is present accurate and more balanced information for consumers. Our Board of Directors, nearly 7 years ago, established that calling our healthy and safe produce “dirty” or “toxic” has to stop. We are not going to allow the disparagement of these nutritious products and the disparagement of the farmers who are working hard every single day to provide these healthy products to consumers, to stand.”
Thorne said, “So, AFF got in gear to stop it, largely by going toe-to-toe with the EWG’s so-called 'Dirty Dozen' list—one of the main vehicles of product disparagement. Not long ago, when the EWG published the list, nearly all newspapers, television networks and cable channels gave it widespread media coverage in major media markets and publications."
AFF has achieved some success by introducing peer-reviewed science from experts into consumer media, with the credible message that both organic and conventional produce are safe, healthful, and people should eat more of them every day. “Just in the course of the last six years of the campaign," said Thorne, "we've seen coverage of the EWR list diminish to the extent that in 2015, only one daily newspaper in Ohio covered the story. So their message is mostly limited to blogs for those who are very friendly to their message."
Aside from the "Dirty Dozen" list, the EWG website does support the same scientific research as the Alliance:
Should we eat more fruits and vegetables?
…The health benefits of a diet rich in fruits and vegetables outweigh the risks of pesticide exposure. Eating conventionally grown produce is far better than skipping fruits and vegetables. And with EWG’s Shopper’s Guide™, consumers don’t have to choose between pesticides and healthy diets.
Do all these pesticides mean I shouldn’t eat fruits and vegetables?
No, eat your fruits and vegetables! The health benefits of a diet rich in fruits and vegetables outweigh the risks of pesticide exposure. Use EWG’s Shopper’s Guide™ to reduce your exposures as much as possible, but eating conventionally grown produce is better than not eating fruits and vegetables at all.
Shouldn’t I try to buy everything organic?
EWG recommends buying organic whenever possible.
...However, we know that organics are not accessible or affordable for everyone, so we created the Shopper’s Guide™ to help consumers make the healthiest choices given their circumstances.
...EWG always recommends eating fruits and vegetables, even conventionally grown, over processed foods and other less healthy alternatives.
AFF claims on its website:
We have an obesity epidemic and current media and internet reporting is increasing fears consumers have about eating fruits and vegetables and is lowering the faith people have in the government regulations implemented to protect them. It is inaccurate to suggest that organic is the only safe choice when it comes to selecting safe fruits and vegetables; because there is no scientific consensus to substantiate this claim.
-See more at the Alliance's website, SafeFruitsandVeggies.com.
Thorne believes the Alliance’s success has lead to another activist group, Friends of the Earth (FOE), taking them on. Thorne said FOE is trying to discredit the Alliance by calling it a "front group".
While the Alliance presents itself as a science-based resource on the safety of organic and conventional produce, its funding comes from trade groups for industrially grown apples, citrus, pears and grapes, among other industry groups.
The “leading corporate Board Members or Donors" of the Alliance are listed as:
-California Farm Bureau Federation
-Produce Marketing Association
Wikipedia defines a front organization as "any entity set up by and controlled by another organization, such as intelligence agencies, organized crime groups, banned organizations, religious or political groups, advocacy groups, or corporations. Front organizations can act for the parent group without the actions being attributed to the parent group."
Thorne stated, "We’re not a front group. We are who we are—very transparent. The entire tax return is posted on the “About Us” section of the AFF website, as well as:
"But they never attack the scientific content we present," stated Thorne, "and that really underscores our science is good and solid. They only try to discredit the organization itself with those unfounded 'front group' allegations."